The land — two tracts in Maine and North Carolina that, combined, are roughly two and a half times the size of Manhattan — will be managed by The Conservation Fund. This land is part of an estimated 45 million acres of private forest in the U.S. that are in danger of being lost to development.
Lisa Jackson, Apple’s vice president of environmental initiatives and former administrator of the U.S. Environmental Protection Agency, told BuzzFeed News that the company managing its own supply chain — rather than buying pulp from outside vendors — represents a massive step forward.
“Imagine if every time you opened a package from a company you knew that it came from a working forest. And imagine if companies took seriously their paper chain and made sure that was renewable, just like energy. And imagine if they didn’t just buy renewable paper, but took the step of ensuring that they would stay working forests forever.”
@ over 36,000 acres it is more then twice the size of Manhattan Island, to be fair it probably costs more the $24 as well (apv)
